There’s no doubt about it, social media is an easy, practical and cost-effective marketing channel for small businesses to use.

With a little bit of out of the box thinking, you really don’t need the big bucks to invest in this platform and to achieve a result. And one marketer who is creating some pure magic for her clients on Instagram is Holly Manning.

Hol is the director of Manning PR and Media and she is based in Orange NSW. Holly has spent her public relations career delivering creative campaigns and honing her skills in digital marketing.

In this episode, Holly shares some absolutely winning ideas about how to create clever marketing campaigns on Instagram. She gives some ace examples of what has worked for some of her regionally based small business clients (painters, vets, real estates agents) and how she has managed to move the talkability factor from online to offline.

If you are looking for some small business Insta inspo – this episode is definitely worth a listen!

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